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Shared intelligence for Canada’s environment

In a critical decade, when the impacts of climate change and biodiversity loss are threatening humanity, EcoAnalytics advances the work of the environmental movement by providing rigorous non-partisan public opinion research and communications guidance to empower campaigns and programs in support of climate action and conservation of nature.

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Research

Would market research strengthen your campaign? Curious to know how Canadians feel about climate change and biodiversity issues, solutions, policies….?

EcoAnalytics (EcoA) works with university and private sector researchers on opinion research tailored for environmental non-governmental organizations (NGOs) on a wide range of climate and biodiversity issues. Most of our data and communications guidance is free and accessible to all. View our research and guidance documents or search by keyword below.

CA-MAP National Segmentation Survey: regional analysis

These slides present the regional analysis of the CA-MAP National Segmentation Survey (2023). They dig into how each of the five social value segments—Progressive activists, Civic nationals, Centrist liberals, Disengaged middle and Fossil fuel conservatives—are distributed across Canada and the unique characteristics of these segments in different regions.

Guidance

Our research provides rigorous data and analysis about Canadians’ environmental opinions and knowledge; our communication guidance helps those in the environmental movement apply these insights to their communication strategies and campaigns.